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E-Commerce Sales Analytics Dashboard

An interactive e-commerce analytics dashboard built with Power BI, providing insights into sales trends, customer demographics, and product performance across multiple categories.

Live Dashboard:



The E-Commerce Sales Performance Dashboard enables e-commerce businesses and analysts to track and optimize sales performance.


The dashboard features:

  • Geospatial analysis of customers across different states and cities, helping businesses understand regional demand.

  • Monthly sales trends and percentage change analysis, allowing users to spot seasonality and sales fluctuations.

  • Product category breakdown showing revenue distribution and best-selling categories.

  • Customer satisfaction analysis, including average order value, ratings, and feedback trends.


Key Features & Technologies:


  • ETL & Data Processing: Data extracted and cleaned using SQL and Python (pandas, NumPy).

  • Data Visualization: Created with Power BI, integrating geospatial analytics to map customer distribution.

  • Advanced Analytics: Used time-series forecasting models to predict sales trends.

  • Business Impact: Helped e-commerce decision-makers optimize pricing, product inventory, and marketing campaigns.

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